Here are a selection of posts, articles and events on this subject.

Other things to think about when selecting a web analytics system
In various articles and other places, I have shared thoughts about how to go about selecting your web analytics system. I believe it’s important...
Posted in Applied Insights Blog, Analytics strategy, Web analytics

Why web analytics won’t necessarily tell you how well you’ve done this Christmas
I can’t believe I’m writing about this already but Christmas is coming – fast. Probably like a lot you, I’m going to be doing most...
Posted in Articles, Surveys, Web analytics

Blogchat with Brian Clifton, EMEA Head of Web Analytics, Google
For this week’s blogchat I caught up with Brian Clifton who is Head of Web Analytics in EMEA for Google. In that role Brian is responsible for t...
Posted in Applied Insights Blog, Web analytics, Testing, Blogchat